Edge of the Web Radio

1
Jun

Major Google AdWords Changes – Show 178

The Industry’s Favorite SEO Podcast #EDGETALK : Google AdWords Updates For Mobile First World In the last week, Google announced a slew of new updates for AdWords advertisers at its Google Performance Summit. We live in a mobile-first world and Google’s new updates to AdWords reflects that. This podcast we […] The post Major Google AdWords Changes – Show 178 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

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24
May

Dr. Pete Meyers – Google Update, Rank Brain & More – Show 177

The Industry’s Favorite SEO Podcast #EDGETALK : Dr. Pete Talks Google, Rank Brain, & SEO We all know that Google is not a quiet engine that just hums along with a minor bump here or there. These are turbulent waters, and Google’s ever-changing search environment poses so extreme challenges. Whether […] The post Dr. Pete Meyers – Google Update, Rank Brain & More – Show 177 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

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20
May

State of Link Building in 2016 – With Nicholas Chimonas – Show 176

The Industry’s Favorite SEO Podcast #EDGETALK : Supercharge Your SEM Campaigns One of the strongest factors for organic search engine optimization that has been consistent over the last 10 years has been links. That’s right, you just can’t avoid it, the search engines value who refers to you, and the […] The post State of Link Building in 2016 – With Nicholas Chimonas – Show 176 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

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18
May

John Lee Talks PPC and Dynamic Ads – Show 175

The Industry’s Favorite SEO Podcast #EDGETALK : Supercharge Your SEM Campaigns When the host is out of town, you’ll never know what will happen. Well, Erin was out sick and so Tom and Nate co-hosted the show this week and we were so lucky to be joined by John Lee […] The post John Lee Talks PPC and Dynamic Ads – Show 175 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

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10
May

Neil Patel on Blogging, $100,000 Challenge, and More – Show 174

The Industry’s Favorite SEO Podcast #EDGETALK : Bonus Episode – Interview with Neil Patel We are opening up a new interview track of shows, to give more in-depth interviews and time to really dig in with some of the thought leaders that come across the Edge. We are very excited […] The post Neil Patel on Blogging, $100,000 Challenge, and More – Show 174 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

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3
May

What is Dark Traffic? – An Interview with Marshall Simmonds – Show 173

The Industry’s Favorite SEO Podcast #EDGETALK : Dark Search, Dark Social, and Dark Mobile Traffic You know, with digital marketing tactics growing to such a level of performance that and entire SaaS industry has developed around it, and with tracking such a strong component to capturing the picture of ROI, […] The post What is Dark Traffic? – An Interview with Marshall Simmonds – Show 173 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

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3
May

Introduction To Google Analytics – Show 172

The Industry’s Favorite SEO Podcast #EDGETALK : Google Analytics 101 Ever get into a situation where you wanted to relearn something the right way? Or recognizing that you have missed an important tip or piece of a puzzle that has been bugging you for a while? Or simply, have you […] The post Introduction To Google Analytics – Show 172 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

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3
May
3
May

What is Dark Traffic? – An Interview with Marshall Simmonds – Show 173 - Edge of the Web | SEO Podcast | Internet Marketing Radio Show

The Industry’s Favorite SEO Podcast

#EDGETALK : Dark Search, Dark Social, and Dark Mobile Traffic

You know, with digital marketing tactics growing to such a level of performance that and entire SaaS industry has developed around it, and with tracking such a strong component to capturing the picture of ROI, you’d think that we would have a full snapshot of the traffic coming into any site, right?

Unfortunately, that’s not the case. There is a growing lack of transparency of a certain type of traffic : DARK TRAFFIC.

It’s unknown: Dark Search, Dark Social, and Dark Mobile Traffic.

We have an interview today with a man who can shed some light on the subject, that’s Marshall Simmonds of Define Media Group. We’re going dark today, this is a data picture that you need to understand…WELCOME BACK TO THE EDGE.

Show Links:

Define Media Group

Marshall Simmonds – Twitter

Dark Traffic: Dark Search, Dark Social, Dark Mobile By Marshall Simmonds – SMX West Slideshare


Google: Keep Redirects Indefinitely But One Can Remove Them After Google Indexes

google logo301 redirects are always an issue with SEOs, well Gary Illyes tried to clear things up the other day on Twitter. See what he had to say about 301s here.

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By : Barry Schwartz


Google Testing Very Light Blue Links In Search Results

Google seems to be doing more testing! Someone took a screenshot of their recent search showing Google using a different shade of blue in its SERP.

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By : Barry Schwartz


Google Hit With Abuse Charges Over Android Operating System

The European Union has its sights set on Google once again, this time having to do with the Android operating system.

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By : Matt Southern


Users average 50 minutes per day on Facebook, Messenger and Instagram

In their Q1 earnings call, Facebook announced that the average users spends more than 50 minutes on Facebook and Instagram.

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By : Josh Constine


The post What is Dark Traffic? – An Interview with Marshall Simmonds – Show 173 appeared first on SEO Radio | Edge of the Web SEO Podcast | Internet Marketing Radio.

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26
Apr

Introduction to Google Analytics – Show 172 - Edge of the Web | SEO Podcast | Internet Marketing Radio Show

The Industry’s Favorite SEO Podcast

#EDGETALK : Google Analytics 101

Ever get into a situation where you wanted to relearn something the right way? Or recognizing that you have missed an important tip or piece of a puzzle that has been bugging you for a while? Or simply, have you been scratching your head on what something is made up of, like an everything bagel? What the heck is in that thing? Well – check this metaphor out, Google Analytics is like and Everything Bagel. Unless you’re in there regularly, you may not even know what is in there. Well, we have Nate, the marketing director of Site Strategics, to guide you through what is actually on that Analytics Bagel.

Also – we’re going to cover 8 Tips that you need to know about effectively outsourcing your content…WELCOME BACK TO THE EDGE.

Show Links:

Google Analytics 101: An Everything Bagel with Plain, White Cream Cheese

8 Tips for Effectively Outsourcing Your Content


Google Toolbar PageRank officially goes dark

google logoGoogle has removed the PageRank feature from their toolbar, about a month after announcing they were doing so.

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By : Barry Schwartz


Google To AdWords Advertisers: Google Maps Is Now Part Of Core Search

Google made an announcement that Google Maps is now apart of core search, making local search results available for ad placement.

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By : Barry Schwartz


Facebook will soon be able to automatically tag your friends in videos

You will now be able to track your packages via Google with a new Google search card.

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By : Matt Southern


The post Introduction to Google Analytics – Show 172 appeared first on SEO Radio | Edge of the Web SEO Podcast | Internet Marketing Radio.

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19
Apr

Interview with Maddie Cary of Point It – Show 171

The Industry’s Favorite SEO Podcast #EDGETALK : Interviewing Maddie Cary, Director of Paid Search at Point It We are joined this week by Maddie Cary, Director of Paid Search at Point it Digital Marketing. Maddie has a deep love for PPC and her company, a digital marketing firm in Seattle, […] The post Interview with Maddie Cary of Point It – Show 171 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

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19
Apr
19
Apr

Interview with Maddie Cary – Show 171 - Edge of the Web | SEO Podcast | Internet Marketing Radio Show

The Industry’s Favorite SEO Podcast

#EDGETALK : Interviewing Maddie Cary, Director of Paid Search at Point It

We are joined this week by Maddie Cary, Director of Paid Search at Point it Digital Marketing. Maddie has a deep love for PPC and her company, a digital marketing firm in Seattle, but she also has a deep love for Beyonce. She tied two of her passions together in her latest presentation at SMX West. How would Beyonce do as a PPC manager? Well, we’re about to find out.

We’re talking to Maddie Marketer : Maddie Cary of Point It, and talk to her about SEM and PPC, and much more……WELCOME BACK TO THE EDGE.

Show Links:

Point It Digital Marketing

Maddie Cary Twitter

SMX Slideshare: What Would Beyonce Do? Fierce PPC Tactics to Make Your Account A Super Star


Google displaying gas prices in the local 3-pack

google logoGoogle has started displaying gas prices in their local search results on your mobile devices.

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By : Barry Schwartz


Google’s John Mueller On Redirecting vs 404ing Products That No Longer Exist

Google’s John Mueller had some interesting thoughts on when you should have a 404 error on you website and when you shouldn’t.

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By : Barry Schwartz


F8 2016: Facebook Live API Open to Developers, Publishers

At their F8 event, Facebook had multiple announcements, but the biggest was their announcement that Facebook Live is open to developers.

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By : David Cohen


Facebook will soon be able to automatically tag your friends in videos

Facebook is working to get it’s facial recognition from photos to work for your videos.

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By : Frederic Lardinois


The post Interview with Maddie Cary – Show 171 appeared first on SEO Radio | Edge of the Web SEO Podcast | Internet Marketing Radio.

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12
Apr

Interview With Barry Schwartz – Show 170

We are talking to thought leaders regularly, bringing you insights into digital marketing tactics and concepts. We stopped by SMX last month listening to a number of speakers. We’re really impressed with the talent out there and wanted to bring the speakers to our audience. But We wanted to go […] The post Interview With Barry Schwartz – Show 170 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

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12
Apr
12
Apr

Interview With Barry Schwartz – Show 170 - Edge of the Web | SEO Podcast | Internet Marketing Radio Show

SEO Radio Podcast

#EDGETALK : Interviewing Barry Schwartz of Search Engine Roundtable

We are talking to thought leaders regularly, bringing you insights into digital marketing tactics and concepts. We stopped by SMX last month listening to a number of speakers. We’re really impressed with the talent out there and wanted to bring the speakers to our audience.

But We wanted to go behind the scenes for a moment, and talk to some of the players that put it on. Barry Schwartz is a well-known figure inside of the Search Marketing industry. He was a key figure with SMX 2016, and is a continued key figure in all things search…so it really makes sense to have him on the Edge, right?

We have covered him from afar, and now he’s up close and personal…WELCOME BACK TO THE EDGE.

Show Links:

Rusty Brick

Search Engine Land

Search Engine Roundtable

SMX

2016: The Year that Podcasting Explodes in Popularity


Twitter to Stream NFL Thursday Night Football This Fall

google logoComing this football season, you will be able to stream NFL Thursday night football games on Twitter.

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By : Matt Southern


Instagram Extends Videos from 15 to 60 Seconds

instagram.jpgInstagram will now let you post 60 second videos onto your Instagram page, a welcome news announcement for the advertisers of their platform.
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By : Matt Southern


Is Google Testing The Penguin 4.0 Algorithm?

Google-New-Logo.jpgGoogle seems to be testing the next Penguin algorithm. This update is expected at anytime.

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By : Barry Schwartz


Google+ accounts no longer required for leaving local reviews in Google

google-maps1.jpgGoogle has dropped the requirement of having a Google plus page to leave a review as well as updated the local results interface.

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By : Barry Schwartz


The post Interview With Barry Schwartz – Show 170 appeared first on SEO Radio | Edge of the Web SEO Podcast | Internet Marketing Radio.

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12
Apr

Interview With Barry Schwartz – Show 170

SEO Radio Podcast

#EDGETALK : Interviewing Barry Schwartz of Search Engine Roundtable

We are talking to thought leaders regularly, bringing you insights into digital marketing tactics and concepts. We stopped by SMX last month listening to a number of speakers. We’re really impressed with the talent out there and wanted to bring the speakers to our audience.

But We wanted to go behind the scenes for a moment, and talk to some of the players that put it on. Barry Schwartz is a well-known figure inside of the Search Marketing industry. He was a key figure with SMX 2016, and is a continued key figure in all things search…so it really makes sense to have him on the Edge, right?

We have covered him from afar, and now he’s up close and personal…WELCOME BACK TO THE EDGE.

Show Links:

Rusty Brick

Search Engine Land

Search Engine Roundtable

SMX

2016: The Year that Podcasting Explodes in Popularity


Twitter to Stream NFL Thursday Night Football This Fall

google logoComing this football season, you will be able to stream NFL Thursday night football games on Twitter.

LINK

By : Matt Southern


Instagram Extends Videos from 15 to 60 Seconds

instagram.jpgInstagram will now let you post 60 second videos onto your Instagram page, a welcome news announcement for the advertisers of their platform.
LINK

By : Matt Southern


Is Google Testing The Penguin 4.0 Algorithm?

Google-New-Logo.jpgGoogle seems to be testing the next Penguin algorithm. This update is expected at anytime.

LINK

By : Barry Schwartz


Google+ accounts no longer required for leaving local reviews in Google

google-maps1.jpgGoogle has dropped the requirement of having a Google plus page to leave a review as well as updated the local results interface.

LINK

By : Barry Schwartz


The post Interview With Barry Schwartz – Show 170 appeared first on SEO Radio | Edge of the Web SEO Podcast | Internet Marketing Radio.

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29
Mar

Link Building Fundamentals – With Matt Siltala – Show 169

SEO Radio Podcast #EDGETALK : The Art and Science of Building Links We stopped by SMX last month listening to a number of speakers. We’re really impressed with the talent out there and wanted to bring the speakers to our audience. One of those speakers in Matt Siltala, President and […] The post Link Building Fundamentals – With Matt Siltala – Show 169 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

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29
Mar
29
Mar

Show 169: Link Building Fundamentals – With Matt Siltala

SEO Radio Podcast

#EDGETALK : The Art and Science of Building Links

We are talking to thought leaders regularly, bringing you insights into digital marketing tactics and concepts. We stopped by SMX last month listening to a number of speakers. We’re really impressed with the talent out there and wanted to bring the speakers to our audience.

One of those speakers in Matt Siltala, President and founder at Avalaunch Media. We’re talking link building fundamentals today, best practices for your search engine optimization steps. These are the things that you absolutely need to know!

We’re bringing you the top thought leaders in the industry! You need to make sure you are listening to all of our show…WELCOME BACK TO THE EDGE.

LINKS:

Avalaunch Media

Matt Siltala’s Twitter

Link Building Fundamentals – SMX Slideshare


Google Ranking Restaurant Searches by “Best” and “Cheapest”

google logoGoogle has started to rank restaurant searches with different modifiers like “best” and “cheapest.”

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By : Matt Southern


Google Image Search Launches Colorized Filter Buttons

Google-New-Logo.jpgGoogle has released a new feature in their image search that looks a lot like functionality you find on Pinterest.

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By : Barry Schwartz


Google Testing Images In Search Results Snippets

google-logo.pngGoogle is testing displaying images in the search results, inline with the snippets.

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By : Barry Schwartz


Google is making a keyboard for the iPhone

google-mobile.jpgGoogle is developing a keyboard for iOS would incorporate a variety of search options for iPhone users.

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By : Casey Newton


The post Show 169: Link Building Fundamentals – With Matt Siltala appeared first on SEO Radio | Edge of the Web SEO Podcast | Internet Marketing Radio.

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